Journal of Marketing in Russia and Abroad

Journal of Marketing in Russia and Abroad, is established by Finpress Publishing House in 1997, is the recognized leader in its field. The main feature of Journal of Marketing in Russia and Abroad is a unique balance between theory and its application in practice. So it unites theoretical and practical materials, different scholarly approaches and new ideas. Journal Marketing in Russia and Abroad provides the audience with the finest research being conducted in the field of marketing.

The Journal contains articles on methods and methodology of marketing, marketing research, marketing planning and its tools, organization of marketing process (creating marketing departments in the companies, organizing dealers` work, etc.). Special attention is paid to problems of goods` and services` competitiveness estimation, detailed description of product and price policies, advertising and PR.

The main sections are:

• Theory and methodology of marketing
• Marketing tools
• Marketing research
• Regional marketing
• Marketing communications
• Pricing
• Channels of distribution
• Internet marketing
• International marketing
• Studying marketing
• Discussion club
• News and publications on marketing

Chief editor: Evgeny Golubkov

Editorial Board consists of nine members, Professors of international High Educational Establishments:

• Philip Kotler, Marketing Department, Kellogg School of Management, USA
• Alan Wilson, Scottish Council Development and Industry, UK
• G. Vassiliev, Dr. oec., All-Russian Distance Institute of Finance and Economics, Russia
• R. Nozdreva, Dr. oec., The Moscow State Institute of International Relations (MGIMO-University)
• A. Pankruhin, Dr. oec.., Prof, the Russian Academy of Public Administration
• E. Popov, Dr. oec.., Dr. of Physics and Mathematics, Prof, the Institute of Economy of the Ural Branch of the Russian Academy of Sciences
• O. Prozenko, Dr. oec., Academy of National Economy with the Government of Russian Federation
• B. Soloviev, Dr. oec., Plekhanov Russian Academy of Economics
• Martin Lindstrom

Among our readers and subscribers are professors of leading Universities, marketing specialists and executives, consulting and advertising agencies, respected academic institutions and libraries.

Journal Marketing in Russia and Abroad published six times/year, on 144 pages. All articles are in Russian (though content is bilingual - in Russian and English) ; plans for co-operation with British and American marketing specialists are on the way.
Subscribers can choose between printed copy and e-copy.

If you have any questions (about subscription, advertising, manuscript submission and so on) please contact us.

E-mail: red@dis.ru
Phone: +7 (499) 148-95-62, 148-99-70
Mailing address:
Finpress Publishing
P.O. Box 530
121096, Moscow
Russian Federation