MARKETING TOOLS
Method of triangle in the ABC analysis
S.V. Afanasiev
The use of models in making of portfolio decisions
V.N. Klyukovkin, M.O. Fedotov
Estimation of a brand value of a company's assets and its influence on the market capitalization
L.V. Krasheninnikova

MARKETING RESEARCH
Research of the tourist services consumer
L.V. Baumgarten
Research of the consumer as the basis of marketing management of the higher educational establishment
Yaskevitch Y.V.
Consumer estimation of the medical and prophylactic drinks on an example of Kemerovo town
S.N. Kravtchenko, G.S. Drapkina, M.A. Postolova

MARKETING COMMUNICATIONS
Use of non-traditional communications on the medicine goods and services market
M.A. Kutcherenko, N.F. Permitchyov
Obscenity in the marketing communications
S.B. Pashutin

MARKETING FOR NON-PRODUCTIVE SPHERE
Retail sale of the pharmaceutics: rules of the game
ITM Company press-service

MARKETING OF TERRITORY
The role of key competences in the development of the frontier region
I.P. Chyornaya

INTERNATIONAL MARKETING
The probability of the risk event during the realization of the marketing strategy on the global market
V.V. Gluschenko
Public relations in the print mass media in Spain
S.P. Abanina

MARKETS: STATE AND DEVELOPMENT
Food products global market
O.N. Fetukhina
Electrical instruments market of Novosibirsk city
I.S. Volegzhanina

STUDIING MARKETING
Case study: repositioning of the "TNK lubricant" trade mark
A.V. Krylov

PUBLICATIONS
List of dissertations on marketing defended in 2006
New books on marketing published by the Business & Service publishing house

NEWS
The "Health Care" annual prize