Contents of N3/2008

all contents

Marketing in Russia and abroad Journal №3' 2008

MARKETING TOOLS

Brending as element to market stability of the modern enterprise
Gavrilova Z., Bogomolova I.

MARKETING RESEARCH

Research of youth auditorium demand in theatrical services
Okladnikova A., Rubtsova N.

MARKETING COMMUNICATIONS

Image: retrospective and cultural analysis of the phenomenon
Beketov N.
Intriguing marketing
Pashutin S.
Internal marketing as means of corporative cost increasing
Chesnokova M.

MARKETING FOR NON-PRODUCTIVE SPHERE

Particularities of using marketing in medical activities
Krivenko N.

internet MARKETING
Methods of quality position estimation of information resource of the industrial enterprise
Ulyahin T.

internATIONAL MARKETING
About commercial work with foreign contractors
Rostovskiy Ju.

TERRITORIAL MARKETING

Application of Internet-marketing in Nizhny Novgorod region
Ginzburg A.
Marketing the city: practical persons in search of theories
Vizgalov D.
Scenario market approaches to utilization plastic and composed waste products in municipal formation
Stavskay E.

MASTER MARKETING

Marketing for marketologists. Pre-planning marketing research and strategic analysis
Golubkov E.

MARKETS: STATE AND DEVELOPMENT

Development of foodstuffs regional market
Jarikov R., Jarikova M.
About the modern conjuncture of the foodstuffs world market and «bioethanolization» strategy of Russia
Porunov A.